The World Public Relations Forum (WPRF), organised by Dircom and the Global Alliance, for the 21st, 22nd and 23rd of September 2014 in Madrid, has published a list with the new speakers who confirmed their participation at this event. So far, there are a total of 46.
This list of new speakers includes important worldwide communication and PR leaders such as Jovina Ang, Director, Marketing Communications, Diversity & Inclusion Lead of Microsoft Asia, Teresa García-Cisneros, President at ADECEC, and Núria Vilanova, General Manager of Inforpress. These women, with a huge experience in corporate communication, PR and national and international business, will bring to the more than 1,000 attendees a complete and intercultural vision of the evolution in communication.
Other confirmed names are David del Val Latorre, Chair & CEO Telefonica Research and Development, who will speak at the opening plenary session about the current digital challenge in communication, and Luis Gallardo, Chair, EMEA Consumer & Brand Marketing Practice at Burson-Marsteller, who will chair the parallel session on reputation.
From the United States, Rob Flaherty, CEO at Ketchum, will speak about communication with conscience sharing the panel with John Gerzema, New York Times Best Selling author, Strategist and leadership consultant. The same session will also include David de Ugarte, Economist, Technologist and Founder of ‘Grupo Cooperativo de las Indias’. Finally, John L. Paluszek, Senior Counsel specializing in corporate social responsibility and sustainable development, will participate with other experts on the social CSR panel. In addition, the President of the Swiss Association of Internal Communication (SVIK/ASCI), Daniel Ambühl, will be present at the pararel session about internal communication.